How to Manage Strategic Communications During a Crisis

13 May 2021 00:00

Nexis® Media Intelligence

Strategic communications planning is important year-round, but perhaps even more so during a crisis. Access to the proper data and analysis can help you avoid panic and data bias as you work your way through the problem under pressure. It is important to understand your audiences and connect with them in ways that matter. Based on conversations with communications professionals around the world, here is a six-step roadmap to strategic communications management.

Tools such as Nexis Newsdesk and Nexis® Social Analytics — complemented by professional services from the Nexis® Media Intelligence Research and Analytics group — allow communicators to learn what is being said about their brands, benchmark against key peers, and gain powerful insights about where to shape the direction of future crisis communications activities.

Download E-book Here

Get in touch
Feel free to contact us, whatever question you might have!
  • If you did not find the information you were looking for on our website
  • If you want a demo of our solutions
  • If you could not sign up or have a technical problem
  • If you have any other question

We will get back to you as soon as possible!