Data lies at the center of understanding - and companies are awash with data thanks to ongoing digital transformation. But relying on internal data alone to train machine learning algorithms and power predictive analytics leaves you with an incomplete picture. You need greater context to unlock actionable insights from advanced analytics. That’s where Nexis® Data as a Service delivers real value.
Predictive analytics models are only as good as the data that goes into them. When your data sample is too small, your models may be influenced too heavily by anomalies, which can skew results.