Are you ready to create stronger PR, Marketing and Communication efforts? Nexis® Data as a Service (DaaS) offers highly-relevant, global sources—from news data to social commentary—to power data analytics. Integrate relevant licensed news and social media datasets into trend analysis applications and predictive analytics tools to conduct market data analysis, gauge brand performance and gain constructive competitor intelligence.
LexisNexis has decades of experience as a content aggregator, enabling us to develop an expansive source universe. Use our easy-to-integrate APIs to deliver valuable, targeted media monitoring data to help conduct qualitative data analysis to inform PR and Marketing campaigns, evaluate effectiveness and ROI.