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How big is Big Data? The World Economic Forum says we’re approaching 44 zettabytes - and that number will only continue to grow. -
Why companies must consider Fairness, Ethics, Accountability & Transparency when implementing AI programmes? -
Whether your organisation wants to meet Environmental, Social & Governance standards to satisfy investor pressure or establish a Corporate Social Responsibility programme to meet consumer expectations, one fact remains the same: Addressing forced labour risk falls squarely in the ‘Social‘ realm in any organisation’s ESG or CSR efforts. -
As the global economy continues to be uncertain, many PR pros are forced to trim their budgets. Here are some tips for doing so. -
Successful PR campaigns start with a deep understanding of your target audience’s industry. Answer these questions during your research to jumpstart your campaign. -
Is your audience research falling short? Here’s how to better understand your customers faster—so you can make your PR campaigns more successful. -
Artificial intelligence, machine learning, predictive and prescriptive analytics, natural language processing and robotic process automation—whatever your industry, you’ve likely heard these words with increasing frequency over the last year. -
The application of Artificial Intelligence (AI) in the enterprise is set to define the 2020s. Adoption is accelerating but, as with any transformative technology, instant success is by no means guaranteed. -
In today crowded media landscape, it can be challenging for businesses and organizations to get their message heard. Learn how to leverage your research to craft a strategic PR campaign. -
Intelligent Automation combines the automation of repetitive tasks through Robotic Process Automation (RPA) with the learning, analysis and decision making capabilities of Machine Learning and Artificial Intelligence, enabling automation of a much wider range of tasks. Intelligent Automation has the potential to transform the way companies carry out a number of key tasks
