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Successful PR campaigns start with a deep understanding of your target audience’s industry. Answer these questions during your research to jumpstart your campaign.
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Is your audience research falling short? Here’s how to better understand your customers faster—so you can make your PR campaigns more successful.
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As the global economy continues to be uncertain, many PR pros are forced to trim their budgets. Here are some tips for doing so.
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In today crowded media landscape, it can be challenging for businesses and organizations to get their message heard. Learn how to leverage your research to craft a strategic PR campaign.
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Staying on top of a brand or organization’s media coverage is one of the most challenging aspects of any PR or communication pros job.
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Brand research is essential to launching effective PR campaigns. Here’s how you can strengthen your brand research—and improve your PR efforts as a result.
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Need insights from the media to inform your ESG PR strategy? Find out why it’s so important and how to make it happen in our latest blog.
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Learn more about how Newsdesk can help you avoid those annoying and unproductive MI time sucks. Contact us today and start thinking about what you’ll do with the extra time in your day.
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Learn about the media intelligence capabilities necessary for ensuring you have an up-to-date and accurate picture of your brand’s reputation.
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Media intelligence solutions are not created equal. When evaluating your options, there are seven features that you shouldn’t even try to do without. Sure, we’re biased, but when you compare Nexis Newsdesk™ to the competition, we rise above—helping you to do the same.