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Intelligent Automation combines the automation of repetitive tasks through Robotic Process Automation (RPA) with the learning, analysis and decision making capabilities of Machine Learning and Artificial Intelligence, enabling automation of a much wider range of tasks. Intelligent Automation has the potential to transform the way companies carry out a number of key tasks -
Predictive analytics models are only as good as the data that goes into them. When your data sample is too small, your models may be influenced too heavily by anomalies, which can skew results. -
There are dozens of potential use cases for a media monitoring tool, but based on our conversations with the experts in the trenches, here are 12 practical benefits of using a media monitoring tool in virtually any organization -
What is media monitoring without actionable analysis? Not much, if you ask us. Overly inflated, meaningless metrics damage the credibility of an entire industry and should be cast aside. -
The pursuit of knowledge is a deeply human preoccupation. Uncovering and interpreting new information, then applying it for our advantage, is one of the foundations of humanity’s evolution; we are hard-wired with curiosity, naturally seeking out information to help us make better decisions. -
The rise of digital influencers has brought a renewed focus to third-party endorsements as a marketing strategy, but the practice goes back further than you think. -
Learn more about how Newsdesk can help you avoid those annoying and unproductive MI time sucks. Contact us today and start thinking about what you’ll do with the extra time in your day. -
Media intelligence solutions are not created equal. When evaluating your options, there are seven features that you shouldn’t even try to do without. Sure, we’re biased, but when you compare Nexis Newsdesk™ to the competition, we rise above—helping you to do the same. -
Most businesses entered 2020 with significant optimism about their revenue forecasts, buoyed by strong economic growth trajectories in the industrialized economies. Then the world changed before our very eyes. -
Before you invest in a media intelligence solution, you, of course, want to know that you’re making the absolute best choice. After all, to add the most value and help your company or organization reach its goals, you rely in no small measure on the quality of your MI solution.
