-
Most businesses entered 2020 with significant optimism about their revenue forecasts, buoyed by strong economic growth trajectories in the industrialized economies. Then the world changed before our very eyes. -
Staying on top of a brand or organization’s media coverage is one of the most challenging aspects of any PR or communication pros job. -
Is your audience research falling short? Here’s how to better understand your customers faster—so you can make your PR campaigns more successful. -
Before you invest in a media intelligence solution, you, of course, want to know that you’re making the absolute best choice. After all, to add the most value and help your company or organization reach its goals, you rely in no small measure on the quality of your MI solution. -
Brand research is essential to launching effective PR campaigns. Here’s how you can strengthen your brand research—and improve your PR efforts as a result. -
In today crowded media landscape, it can be challenging for businesses and organizations to get their message heard. Learn how to leverage your research to craft a strategic PR campaign. -
Nonprofit development teams can use media monitoring and Nexis Newsdesk to uncover new grants, discover high-value donors, and stay informed about newsworthy philanthropy events. -
Learn about the media intelligence capabilities necessary for ensuring you have an up-to-date and accurate picture of your brand’s reputation.
