-
ESG efforts are quickly becoming a mainstay in running a successful business. Learn how LexisNexis’ free-to-use Global Media and News ESG tracker can help improve your strategy. -
In honor of Social Media Day, we explore three best practices that can take your strategy to the next level. -
Earth Day arrives on April 22.To help celebrate, we turned to Newsdesk to round up some serious and lighthearted green news that we hope you find interesting and perhaps even inspiring. -
March 14 is International Pi Day, a chance to celebrate all that numbers and math add to our world. To get some ideas about how to celebrate this delightfully nerdy day, check out our latest blog post. -
Is media monitoring really the right term for all the nuanced analysis communications pros deliver? We think not. -
Boolean searching isn’t anywhere near as complicated as it may first appear. Here are the basics that will have you using Boolean on Newsdesk to get hyper-specific results in no time. -
The first step to developing a meaningful media intelligence program is understanding exactly which performance metrics matter the most. In this two-part series, we explore four unique metrics that every comms pro should be tracking. -
Are you measuring the right information to prove the value of your communications strategy? In this post we explore four metrics to factor into your media intelligence program, detailing how each can provide powerful insight into your organization’s performance. -
There’s no beating the credibility of earned media and its implied third-party endorsement, while advertising offers unmatched targeting capabilities. -
Vanity metrics feel good but they don’t provide the substance that companies and brands need to grow. In fact, quicksand of vanity metrics do quite the opposite: they weaken the communications industry and should be used sparingly, at best. To learn more, read our latest blog post
Get in touch
E-mail: information@lexisnexis.com
Telephone number: +31204853456
Reasons to get in touch
- You can't find an answer to your problem on this website
- You would like to request training
- You would like a product demonstration
- You are having trouble logging in or have a technical problem