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LexisNexis Adds “Simple Search” to its Nexis Newsdesk Media Intelligence Platform -
Vanity metrics feel good but they don’t provide the substance that companies and brands need to grow. In fact, quicksand of vanity metrics do quite the opposite: they weaken the communications industry and should be used sparingly, at best. To learn more, read our latest blog post -
Creativity is your best bet for getting the job done. But how do you find it? Here are five tips to spark the right side of your brain, and get the ideas flowing again. -
Cold calling has evolved quite a bit, but there are still certain “rights” that must be observed. Business development leaders have a responsibility to observe them. -
Social media PR authenticity -
Crisis Management in the midst of change -
How Technology Helps Companies Tackle Emerging Risk Management Challenges from the COVID-19 PandemicCOVID-19 has made #RiskManagement more urgent than ever. A new report finds that technology can cut banks’ risk monitoring costs by up to 40%. Read more in our blog -
Heavily edited photos may be everywhere, but ethical editing is the key to preserving #trust. -
There are a host of simple things one can do to help determine the source credibility of online content. -
PR reputation management: Embracing long-term preparation
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