-
Brand research is essential to launching effective PR campaigns. Here’s how you can strengthen your brand research—and improve your PR efforts as a result. -
There are dozens of potential use cases for a media monitoring tool, but based on our conversations with the experts in the trenches, here are 12 practical benefits of using a media monitoring tool in virtually any organization -
Nexis Newswire gives you access to all 11 million websites in the Google Ads global network. -
Staying on top of a brand or organization’s media coverage is one of the most challenging aspects of any PR or communication pros job. -
What is media monitoring without actionable analysis? Not much, if you ask us. Overly inflated, meaningless metrics damage the credibility of an entire industry and should be cast aside. -
Learn more about how Newsdesk can help you avoid those annoying and unproductive MI time sucks. Contact us today and start thinking about what you’ll do with the extra time in your day. -
Learn about the media intelligence capabilities necessary for ensuring you have an up-to-date and accurate picture of your brand’s reputation. -
Media intelligence solutions are not created equal. When evaluating your options, there are seven features that you shouldn’t even try to do without. Sure, we’re biased, but when you compare Nexis Newsdesk™ to the competition, we rise above—helping you to do the same. -
Most businesses entered 2020 with significant optimism about their revenue forecasts, buoyed by strong economic growth trajectories in the industrialized economies. Then the world changed before our very eyes. -
Before you invest in a media intelligence solution, you, of course, want to know that you’re making the absolute best choice. After all, to add the most value and help your company or organization reach its goals, you rely in no small measure on the quality of your MI solution.
